If you are trying to guess where the video game industry is heading, take a look at this.GamePro via Networkworld.com published a report that a recent poll from the Pew Internet & American Life Project found that 97% of combined male and female youth play video games.
However, the article doesn't classify what is meant by "youth," as in what age range we are talking about, but it provides good prospects for the industry.
If these young individuals retain video game consumption as they grow older, there will be a drastic increase in sales for the entire industry.
The survey also showed that 33% played games with another person face-to-face and 25% played games online.
This calls for a greater expansion in the industry as a social networking function: are you listening facebook and myspace?
According to the report, many of the "youth" polled said they had played games rated M or AO (Adults Only) - I'm not sure where you even find those games.
This also calls for an increase in mature titles. Regardless of the affects of media violence, these "youth" will more than likely be interested in playing additional mature titles as they grow older, possibly resulting in the growth of the mature gaming market.
The challenge is retaining and producing content that will remain appealing to this generation.
1 comment:
Oh! Like they have a choice! Most "worthy" games now are either M rated or publicly torched to an AO rating (GTA, anyone?).
As long as parental guidance is evident, no harm can come from a little blood here and there ;)
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